Thu. Dec 1st, 2022

Pre-saves have turn out to be a key part of most music launch campaigns. However as soon as the music is added to a fan’s library, there was no easy method to allow them to know weeks and months later when it’s reside and encourage them to stream it.

A brand new addition to the rising Function.fm music advertising and marketing toolkit solves the issue.

Now, followers who’ve pre-saved music utilizing Function.fm might be notified on launch day that the music is reside, together with a direct hyperlink to the music to drive streams

Like fan “saves,” performs on launch day present momentum that triggers a streamer’s algorithm to take discover and floor the monitor to extra customers.

Function.fm music pre-save campaigns with e mail notifications can be found for Spotify, Apple Music, Amazon Music, TIDAL, Soundcloud, and Deezer. 

As soon as an artist has captured the e-mail deal with in the course of the pre-sale marketing campaign, they’ll take it off the platform so as to add to their e mail listing or use the Mailchimp or Lively Marketing campaign integration that’s constructed into the Function.fm platform for seamless syncing.

“As somebody with 13 years of expertise in e mail advertising and marketing, I’ve seen the sort of impression e mail has in reaching an viewers and getting them to take motion,” Scott Englund, Function.fm Product Supervisor instructed Hypebvot. “This function is an ideal instance of how Function.fm helps artists not simply with operating a pre-save marketing campaign, however with successfully connecting an artist with their followers.”

Low Value

Paid plans on Function.fm get some free notifications that may be despatched to followers each month. Artist and Artist Professional plans each get 50 free notifications per 30 days, whereas Marketer and Professional Marketer plans get 200 free per 30 days, with a fee of $0.005 per notification after that.  

A fast overview of Function.fm Pre-Saves with Notifications.


Bruce Houghton is the Founder and Editor of Hypebot and MusicThinkTank, a Senior Advisor at Bandsintown, President of the Skyline Artists Company, and a professor for the Berklee School Of Music.

Bruce Houghton on 11/16/2022 in Uncategorized | Permalink | Feedback (0)

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