Kanye West’s wife Bianca Censori tired of being ‘free marketing tool’

Kanye West’s wife Bianca Censori is reportedly struggling with the frequent public appearances Kanye West’s wife Bianca Censori is reportedly not ok with being used as a “free marketing tool” for his upcoming album Vultures 2. Bianca has been stepping out with Kanye frequently in racy outfits, with the rapper, 46, often taking to his … Read more

Trump’s Truth Social won’t capture serious market share, Sorrell says

Anna Barclay | Getty Images News | Getty Images Advertising guru Martin Sorrell has questioned the prospects of Donald Trump’s newly public Truth Social platform, saying it was currently “unfathomable” that clients would want to buy ads on the site. The British businessman told CNBC on Wednesday that the former U.S. president’s social media platform … Read more

Monopoly Go Spent More on Marketing Than Sony Spent to Make Spider-Man 2

This story originally appeared on Kotaku. Monopoly Go, a multiplayer mobile board game, launched on April 11, 2023. Since then it has made over 2 billion dollars, been downloaded 100+ million times, and become one of the most popular digital games on the planet. But to reach this point, Scopely, the studio behind the hit … Read more

Meghan Markle’s genius ‘marketing’ ploy with new brand revealed

Meghan Markle has shown genius marketing tactics with new brand  Meghan Markle unveiled her new brand American Riviera Orchard in a “marketing” ploy to get attention, per an expert. As Prince Harry and Prince William attended the Diana Awards Ceremony on Thursday, Meghan announced her new brand on Instagram. Royal expert Robert Jobson notes this … Read more

IBM is cutting jobs in marketing and communications

POLAND – 2023/09/11: In this photo illustration, IBM logo seen displayed on a smartphone with Artifical Intelligence (AI) symbols in the background.  Omar Marques | Lightrocket | Getty Images IBM on Tuesday told employees in its marketing and communications division that it’s slashing the size of its staff, according to a person with knowledge of … Read more

Female creators and UGC content dominate the influencer marketing industry, report finds

Despite calls for de-influencing and digital detoxes, the social media hamster wheel shows no signs of slowing. For creators who make their money online, that’s a good thing, and insights from influencer marketing marketplace Collabstr shed light on how the creator economy could continue to provide job security for creatives in the years to come. … Read more

Stock market to ‘nowhere?’ Experts see more trouble ahead in China

China may have trouble attracting investors again this year. ETF Action’s Mike Akins sees challenges tied to the country’s ability to generate stock market returns. “It’s kind of the old cliché. Fool me once, shame on you. Fool me twice, shame on me,” the firm’s founding partner told CNBC’s ETF Edge this week. “You’ve got … Read more

Neon’s Longlegs Marketing Keeps Getting Creepier

Image: Neon A new year means new movies to watch in theaters or at home. And while we’ve got an idea of the bigger franchise tentpoles, some films are building up their presence the old-fashioned way: with some pretty effective marketing that sells you on the movie’s vibe first and foremost. Alex Winter on His … Read more

Apple is now marketing Vision Pro as the ‘ultimate entertainment device’

Apple Since its initial launch, Apple has remained generally quiet about what the Vision Pro will offer, with the primary selling point being experiencing spatial video. Now, Apple is unveiling new entertainment experiences and marketing the headset as a premiere entertainment device.  “Apple Vision Pro is the ultimate entertainment device,” said Greg Joswiak, Apple’s senior … Read more

Trump scores rare legal win as judge cancels trial over his endorsement of multi-level marketing ‘videophone’ company

A federal judge dismissed a civil trial against Donald Trump in Manhattan, scheduled to start on January 29. He was accused of dishonestly promoting a multi-level marketing  company hawking a “videophone.” The judge said the case — which was litigated for years — is best tried in a different court. A federal judge canceled an upcoming … Read more