Olivia Dunne gets NIL deals for her teammates!
LSU gymnast and social media sensation Olivia Dunne, through her “Livvy Fund,” has forged a groundbreaking partnership with Accelerator Active Energy. The collaboration, which was announced on Tuesday, is set to provide unique NIL deals to a number of her gymnast teammates.
LSU Tigers Benefit From The Livvy Fund
Breaking new ground, Accelerator Active Energy becomes the inaugural brand to execute NIL deals through the Livvy Fund. This pioneering move designates eight LSU gymnasts as ambassadors for the energy drink company.
Bayou Traditions, working in conjunction with Accelerator, developed criteria for the selection of specific gymnasts within the collective.
The chosen eight gymnasts include Konnor McClain, Ashley Cowan, Kiya Johnson, Jillian Hoffman, KJ Johnson, Chase Brock, Haleigh Bryant, and Sierra Ballard.
Olivia Dunne Helping Fellow Athletes
Launched in July 2023, the Livvy Fund aims to facilitate connections between female student-athletes at LSU and leading brands, enabling them to secure their own NIL deals. Currently, there is no female student-athlete more highly valued than Dunne, who also became an SI Swimsuit model this year.
“I’ve been fortunate enough to have all these different opportunities with NIL and to have experience because it could be very foreign to other athletes at the start of it,” Dunne said during an interview with People. “So, I just wanted to help other women and give them opportunities to learn and have more NIL deals because they deserve it just as much as I do.”
Olivia Dunne Is Worth Over $2 Million!
As of July, Dunne’s net worth reached an estimated $3.5 million, as per the On3 NIL 100 list. Following the NCAA’s approval of the new Name, Image, and Likeness (NIL) policy in July 2021, permitting student-athletes to embrace sponsorship deals, she emerged as the highest-earning NCAA female athlete.
The brand notes that Dunne, with NIL deals featuring American Eagle and Motorola, chose gymnastics as the initial LSU women’s sport to benefit from the partnership during her senior year at the university.
Giving Back To LSU
MEGA
Dunne emphasizes that LSU has been incredibly supportive in navigating NIL opportunities since the rule change. She mentions the university’s dedicated department that assists student-athletes in managing their NIL deals.
“They’ve been nothing but supportive, so I figured I’d give back to the school and the program that has helped me so much,” Dunne said regarding her experience at LSU.
Earlier this year, Dunne formed a partnership with Accelerator Active Energy, joining the ranks of brand ambassadors that include Travis Kelce, Aaron Judge, Jalen Hurts, and other notable figures.
A More Competitive Dunne This Year
@livvy pov: me after one sip of @Accelerator ♬ greedy tate mcrae unreleased – babytatie1
While currently in her senior year at LSU, Dunne expresses her anticipation for the season ahead and focuses on “competing” with a significant objective in mind: “Winning the National Championship.”
Dunne explains, “It’s never been done at LSU before. It’s unprecedented territory for LSU gymnastics,” adding, “I am so excited for one last go around and hopefully make it my best one yet.”