elf Beauty Inc

Gen Alpha kids to fuel holiday skincare spending

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When Melissa Fuentes imagined the Christmas gifts she’d buy for her 9-year-old Tatiana, she figured she’d want Barbies, Bratz dolls or a scooter – the kinds of things she found under her tree growing up in the ’90s.  Instead, something unexpected made it to the top of the list this year: skin care.  “I would … Read more

Il Makiage creator Oddity has filed to go public

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Magnificence and tech firm Oddity, which runs the Il Makiage and Spoiled Little one manufacturers, filed to go public Friday because the once-frozen IPO market warms up.  The Israel-based firm plans to commerce on the Nasdaq utilizing the ticker ODD. The corporate did not instantly disclose how the providing can be priced in regulatory filings … Read more